Brand Manager- Salem

Futures And Careers

Salem, Tamil Nadu

Responsibilities

Analyse brand positioning and consumer Insights

Shape and communicate our Vision and Mission

Translate brand elements into plans and go-to market strategies

Manage a team of marketing people working on brand initiatives

Lead creative development to motivate the target audience to Take action

Establish performance specifications, cost and price parameters, market applications and sales estimates

Measure and report performance of all marketing campaigns and assets ROI and KPIs

Monitor market trends, research consumer markets and competitors activities

Oversee new and ongoing marketing and advertising activities

Monitor product distribution and consumer reactions

Devise innovative growth strategies

Align the company around the brands direction, choices and tactics

Preferred Qualifications

Masters degree in Marketing /Management

Proven ability to develop brand and marketing strategies and communicate recommendations to executives

Experience in identifying... More Detail

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