Strategic Marketing Analyst

Updated: March 23, 2024 05:36 AM GMT

Full-time Job in Bellusco, Lombardy

International Paper

Bellusco, Province of Monza and Brianza

Location – Italy

Why this is job for you

Performs complex analyses and prepares medium to long-term forecasts and recommendations in the areas of market size, penetration, segment/product preferences, and marketing practices. Researches market conditions in EMEA to estimate potential sales opportunities of a product or service.

You will be responsible for

Market Intelligence
• Produce Quarterly Sector Update Newsletter as an input for Customer Business reviews with key accounts. Coordination with the Business Analysis Team.
• Provide competition capabilities’ analyses, maintain the box plants asset database with relevant public information (data research, contact with local Business leaders)
• Support the yearly Strategic Plan effort with ad-hoc insightful market trend analyses and supply/demand forecast

Mix Improvement and Strategic Marketing Plans
• Analyze and understand box plant past performances and drivers (volume, profitability, segment mix, seasonality…)
• Size the local... More Detail