Marketing Manager

Updated: April 25, 2024 01:54 PM GMT

CIEL HR

Nagercoil, Tamil Nadu

As a Marketing Manager specializing in Healthcare Hygiene , you will lead the development and execution of marketing strategies to drive awareness, engagement, and sales of adult diaper products. This role involves market research, brand positioning, and collaboration with cross-functional teams to meet business objectives. You will play a crucial role in shaping the market presence and perception of Healthcare Hygiene products.

Key Responsibilities

Market Research:
• Conduct market research to understand customer needs, preferences, and trends in the adult diaper industry.
• Analyze competitor products and market positioning.
• Marketing Strategy:
• Develop and implement comprehensive marketing strategies to promote adult diaper products.
• Define target audiences and create compelling marketing messages.

Brand Positioning
• Establish and maintain a strong brand presence for Health and Hygiene products.
• Develop and communicate a unique value proposition.

Product Launches
• Plan... More Detail