Marketinig Manager

Updated: May 10, 2024 10:10 AM GMT

Our Client

Ikeja

Job Title: Marketing Manager

Overview:

We are seeking an experienced Marketing Manager with 6-10 years of proven expertise in the white goods or fast-moving consumer goods (FMCG) industry. The ideal candidate will be responsible for developing and executing marketing strategies to drive brand awareness, customer engagement, and sales growth. This role requires a blend of strategic thinking, creative flair, and analytical skills to navigate the competitive landscape and capitalize on market opportunities.

Key Responsibilities:

1. Strategic Planning: Develop comprehensive marketing plans aligned with business objectives, market trends, and consumer insights. Identify key target segments and develop strategies to penetrate and expand market share.

2. Brand Management: Oversee brand positioning, messaging, and visual identity across all channels. Ensure brand consistency and integrity in all marketing initiatives and communications.

3. Product Launches: Lead product launch... More Detail