Media Buyer

Updated: May 15, 2024 02:23 PM GMT

Mangovers

Lahore

Responsibilities:

• Conducting detailed market research based on demographics, user needs, etc.

• Negotiating the prices for advertising spaces.

• Preparing the advertisement budget and scheduling timelines for publications.

• Experimenting with new media channels.

• Overseeing the day-to-day performance of media advertisements.

• Assisting in planning out creative advertising materials along with Media Planner.

• Understanding the ways to communicate with the target audience.

• Proofreading the advertising material before launching it.

• Keeping the clients updated with the media plans.

• Taking feedback and approvals from the clients.

• Analyzing and monitoring the Return on Investment (ROI).

• Monitoring the performance metric and the budget spent.

• Working in coordination with the Advertising team members.

• Building a healthy relationship with the advertising agencies.

• Staying abreast of the latest trends in the marketing industry.

Qualifications:

• Must be... More Detail