Creative Marketing Lead

Updated: April 15, 2024 11:19 PM GMT

Elsa Embrace Indonesia

South Jakarta, South Jakarta City, Jakarta

Position Overview:

The Marketing Creative Lead plays a pivotal role in leading and inspiring the creative direction of our fashion brand specializing in intimate apparel and lingerie. This position oversees multiple teams including Creative, Digital Marketing, and Branding, ensuring alignment with the company's vision and objectives. The ideal candidate possesses a blend of strategic vision, artistic flair, and leadership skills to drive innovation and excellence in our marketing endeavors.

Key Responsibilities:

Creative Direction:
• Develop and execute creative strategies that resonate with our target audience and elevate brand perception.
• Lead brainstorming sessions and provide artistic guidance to the creative team for campaign concepts, visual assets, and content creation.
• Ensure consistency in brand messaging, tone, and visual identity across all marketing channels.

Team Leadership:
• Manage and mentor a diverse team of Digital Marketing, Branding, Creative professionals... More Detail