Strategic Marketing Analyst
Updated: March 06, 2024 04:22 AM GMT
Full-time Job in Bellusco, Lombardy
International Paper
Bellusco, Province of Monza and Brianza, ItalyLocation – Italy
Why this is job for you
Performs complex analyses and prepares medium to long-term forecasts and recommendations in the areas of market size, penetration, segment/product preferences, and marketing practices. Researches market conditions in EMEA to estimate potential sales opportunities of a product or service.
You will be responsible for
Market Intelligence
• Produce Quarterly Sector Update Newsletter as an input for Customer Business reviews with key accounts. Coordination with the Business Analysis Team.
• Provide competition capabilities’ analyses, maintain the box plants asset database with relevant public information (data research, contact with local Business leaders)
• Support the yearly Strategic Plan effort with ad-hoc insightful market trend analyses and supply/demand forecast
Mix Improvement and Strategic Marketing Plans
• Analyze and understand box plant past performances and drivers (volume, profitability, segment mix, seasonality…)
• Size the local... More Detail
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